Month-to-Month
$15 first month
then $19.99 a month
Train month by month. Your Early Access rate stays at $19.99 for as long as you stay subscribed.
Start Month-to-Month
Meet Coach Aiden
Aiden is the AI coach inside RunEQ. He builds your plan from what you've actually run, explains every workout before you lace up, reads it lap by lap when you're done — and then you can ask him about it.
Every screen here is from the founder's own plan.
“2:24 to 2:00 is 24 minutes to close — a serious reach, and the current data does not support promising it.”
Before your plan starts, Aiden reads your recent training from Strava or Garmin and writes you a letter: where you are today, what your goal really asks for, and what you'll need to prove along the way. If the goal is a stretch, he says so — then builds the plan to close it, one earned step at a time.
This is RunEQ's founder's own plan. He's training on it right now.
Same plan, three honest expectations. They move as the training comes in.
Earn It — how RunEQ training works
No pace jumps because the calendar says so. You get faster when your training proves you're ready — which is how you get to your goal safely.
Aiden reads your last six months of Strava. No quiz, no guessing. You get the real number — like 2:09 when you asked for 2:00.
Ride, hike, swim, or sandwich a run between two bike legs. Aiden coaches the workout you actually did, not the one on the calendar.
A lap-by-lap read of what happened and what it means for your goal. Then ask him about it.
Every week Aiden looks at all your running — easy days, long runs, hard sessions. When you've proven you're ready, faster paces are yours.
Checkpoints along the way prove the fitness is real, so race day is validation of work you've already done — not a gamble.


Easy days kept easy, long runs finished under control, hard sessions executed — all of it counts as evidence. A single great interval session doesn't move your paces, and one bad day doesn't erase your progress.
Not a map and a pace average. A lap-by-lap read of the session, in the context of your plan, your terrain — even your altitude.
“At 5,000 feet in Medellín, holding that effort is legitimately harder than sea level… which is exactly what that 155 bpm in Lap 4 reflects. You didn't blow up — you executed.”
Every workout read and every weekly review has a chat box. Why did my heart rate drift? Should I have pushed the last rep? What does this mean for Sunday? Aiden answers from your plan and your data — not a generic chatbot guess.
Every session comes with its structure, target and source — and Aiden's read on how to run it today, for you.

Structure, pace, effort and where the workout comes from — Pfitzinger, Higdon, McMillan. The bar you see is exactly what your watch will show.

Why this session matters for your goal, the mistake to avoid, and what to expect today — like your heart rate running high at altitude.

Your run comes in from Garmin or Strava and lands next to the assignment: pace, effort, cost, terrain.
Aiden looks at the whole week — what you ran, what you rode, what you skipped — and tells you straight. Completed 2 of 5 sessions? He'll say so, give you credit for what you did execute, and tell you what to put back on the calendar.
“The workouts you missed matter for development, and that's what we'll build toward. But what you did complete, you executed cleanly.”
Each review ends with what it means for your race, the plan for next week, and whether you've earned faster paces. And yes — you can ask him questions about that too.
Legs are trashed, the track is closed, work blew up. Tell him in plain words — or pick a direction — and he reshapes the day without losing what it was for.

Missing an interval day doesn't mean "go do 30 minutes of cardio." For that one session, Aiden offers 24 structured alternatives built to hit the same stimulus:
Cross-training earns RunEQ miles, so the week's work is counted honestly.
Heads-up, coach. Travel, a crazy week, a sick kid — give Aiden a heads-up and he adjusts the plan around it, because he already knows where you are in it.
Injury Recovery Mode. Reshapes training around what you can safely do and builds a gradual return to running. RunEQ adjusts training; it doesn't diagnose injuries or replace a clinician.
What runners don't get is a coach who knows the plan, sees the work, and talks to them about it.
Base, build, peak, taper — every week and every workout, filtered by type, with 3:1 cutback weeks built in. Your plan starts from your real fitness, schedule and equipment.
RunEQ was built web-first. Open it on your phone at the track and it works like an app. Sit down at your desk and the same plan, workouts and coaching open full-size — easy to look over every week of your build at once, something phone-only running apps can't give you.
RunEQ isn't a chatbot with a pretty interface. Behind Aiden is more than 100,000 lines of purpose-built software: the training science, the adaptive workout logic, the fitness analysis that reads your runs, the Garmin integration, and the cross-training engine. Aiden is the coach who understands how it all fits together.
The AI is part of RunEQ.
It isn't all of RunEQ.
Who built this
I'm Brad — just a regular guy who turned into a software engineer and spent about 20 years building enterprise software. I wanted better coaching for myself than I was getting from other running apps and plans, so I built RunEQ. It grew into something way bigger than I planned, and it's going to keep growing — you should see my roadmap.
I train on RunEQ myself, and every screen on this site is from my own plan.
If you really want to get to know me, hang out on my YouTube channel.
— Brad, founder of RunEQ
Early Access is open
Join during Early Access and you're a founding member. Your rate stays locked as long as you stay subscribed.
Every plan gets the full coach and every feature. Pick how you want to keep going after month one.
Early Access members help shape what RunEQ becomes. Tell us what you'd change, and watch it get better every week.
When RunEQ moves to General Availability, prices go up. If you're reading this later and the numbers have changed, that's why.
$15 first month
then $19.99 a month
Train month by month. Your Early Access rate stays at $19.99 for as long as you stay subscribed.
Start Month-to-Month5K & 10K
$34.99 paid today
Your first month at $15, plus $19.99 for the rest of your build. One payment covers all 10 weeks.
Built for your 5K or 10K. Ten weeks with Coach Aiden, from first workout to race day.
Nothing renews automatically. When your build ends, extend to a full year or continue month to month. Extend within 30 days of finishing your build and you keep your founding member rate.
Start a 10-Week BuildHalf & full marathon
$54.99 paid today
Your first month at $15, plus $39.99 for the rest of your build. One payment covers up to 20 weeks.
Your whole race, start to finish line. For your half or full marathon: up to 20 weeks with Coach Aiden, through base, build, taper and race day. If your race comes sooner, the extra weeks are on Aiden.
About $40 less than five months of Month-to-Month.
Nothing renews automatically. When your build ends, extend to a full year or continue month to month. Extend within 30 days of finishing your build and you keep your founding member rate.
Start a Race Build$114 paid today
Covers your first 12 months: your first month at $15, plus $99 for the other 11.
Train all year, race after race. After your first year it renews at $99 a year, and you keep that rate for as long as you stay subscribed.
Start AnnualCancel anytime. No surprises.
Changed your mind? Builds and Annual can be refunded within 14 days of purchase, minus the $15 first month. After that, payments aren't refundable. Billing error or an unexpected renewal? Contact us and we'll make it right.
Secure checkout by Stripe.
No. Aiden is an AI coach. His workouts come from established coaching methods — Pete Pfitzinger, Hal Higdon, Greg McMillan and others — and he coaches from your actual plan and training data, not generic advice. He's direct by design: he'd rather tell you a goal is a stretch than promise something your training doesn't support.
Yes. Every post-workout read and weekly review has a chat where you can ask Aiden about it — why a rep fell apart, whether to push Sunday's long run, what a heart-rate drift means. He answers with your plan and data in front of him.
Every plan starts with a $15 first month. After that, Month-to-Month is $19.99 a month; a 10-Week Build for a 5K or 10K is $34.99 paid up front (your first month at $15 plus $19.99 for the rest of your build); a Race Build is $54.99 paid up front for up to 20 weeks (your first month at $15 plus $39.99 for the rest of your build), and Annual is $114 paid up front for your first 12 months (your first month at $15 plus $99 for the other 11), then $99 a year. Builds are paid once, up front, and cover the weeks stated. Your Early Access rate stays the same for as long as you stay subscribed. These are Early Access prices — they go up when RunEQ moves to General Availability. Payments go through Stripe.
One price for one half or full marathon. You get up to 20 weeks with Coach Aiden — base, build, taper and race day — for $54.99 total. If your plan is shorter than 20 weeks, the extra weeks are yours to keep training with Aiden. Training for a 5K or 10K? The 10-Week Build covers ten weeks for $34.99.
No. RunEQ was built web-first: it works like an app on your phone with nothing to install, and opens full-size on your desktop for planning. Native Android and iPhone apps are coming soon, and your account will carry over.
Garmin and Strava bring in your training history and completed runs. Structured running workouts can be sent straight to Garmin watches.
No. You can run every workout as written. Cross-training is there when you need it, and it's prescribed with the same purpose as the run it replaces.
A training-equivalent unit that gives credit for cross-training like cycling or pool running. They aren't literal running miles, and RunEQ doesn't claim every activity builds the same adaptations as running.
Cancel anytime. Month-to-Month: you keep access through the month you've paid for. 10-Week and Race Builds are one-time purchases that never renew. Annual renews at your founding member rate unless you cancel before renewal — canceling stops the renewal, but doesn't refund the rest of your year. If you change your mind, Builds and Annual can be refunded within 14 days of purchase, minus the $15 first month. After that, payments aren't refundable. Billing error or an unexpected renewal? Contact us and we'll make it right.
Nothing renews automatically. When your 10-Week Build or Race Build ends, you can extend to a full year or continue month to month — your choice. Extend within 30 days of finishing your build and you keep your founding member rate.
No — Aiden doesn't diagnose injuries. Tell him what hurts and he'll adjust your plan and suggest which cross-training to use or avoid while you recover. For anything serious, see a doctor.
Join during Early Access and you're a founding member. First month $15 — prices go up at General Availability.